by Hawkeye | Jun 20, 2019 | blog
There are a lot of do’s and don’ts when it comes to media interviews, but a lot of them will always be dependent on the context of the content of the interview. There are however some phrases that can be used either as a bridging phrase, to link to another comment or...
by Hawkeye | Jun 5, 2019 | blog
Saying sorry to someone in a personal setting can be tricky but when the sorry comes from a company, it can be even more difficult. Overdo it and you can seem insincere but underdo it and the whole thing can get worse. That’s why delivering an effective apology is a...
by Hawkeye | May 20, 2019 | blog
If you’ve been invited to do a media interview while you’re trying to manage a crisis, you may be well be asked to make promises. How you handle these important guarantee questions can have a huge impact on your reputation and future success. Let’s say your company...
by Hawkeye | May 3, 2019 | blog
It seems we can’t go five minutes at the moment without someone mentioning Brexit. Businesses and organisations across the UK have been struggling with this existential issue for the past couple of years and we seem no closer to a definitive answer to what is going to...
by Hawkeye | Apr 19, 2019 | blog
Preparing for a media interview can seem daunting all on its own but what if you are interrupted halfway through your carefully prepared answers. Because interruptions are a common part of a media interview one of the best ways to deal with them is to prepare for...
by Hawkeye | Apr 4, 2019 | blog
Whatever kind of business you run, the chances are that, at some point, you will need to engage with the media. This may be for something positive such as a new product launch or a future listing on the stock exchange if your business is a success. It could also be...
