by Hawkeye | Aug 7, 2019 | blog
Preparation starts with training. There is no better preparation for a media interview than to be regularly upskilled in this area, once you have that in hand the immediate preparation before the interview becomes much easier. Preparation before a media interview is...
by Hawkeye | Jul 22, 2019 | blog
If you watch the news for any period of time, you will likely run into someone being interviewed who gets a bit angry about questions being asked. Sometimes you might even see someone walk out of an interview after a particular question. The most common reason for...
by Hawkeye | Jun 20, 2019 | blog
There are a lot of do’s and don’ts when it comes to media interviews, but a lot of them will always be dependent on the context of the content of the interview. There are however some phrases that can be used either as a bridging phrase, to link to another comment or...
by Hawkeye | Jun 5, 2019 | blog
Saying sorry to someone in a personal setting can be tricky but when the sorry comes from a company, it can be even more difficult. Overdo it and you can seem insincere but underdo it and the whole thing can get worse. That’s why delivering an effective apology is a...
by Hawkeye | May 20, 2019 | blog
If you’ve been invited to do a media interview while you’re trying to manage a crisis, you may be well be asked to make promises. How you handle these important guarantee questions can have a huge impact on your reputation and future success. Let’s say your company...
by Hawkeye | May 3, 2019 | blog
It seems we can’t go five minutes at the moment without someone mentioning Brexit. Businesses and organisations across the UK have been struggling with this existential issue for the past couple of years and we seem no closer to a definitive answer to what is going to...
