by Hawkeye | Apr 8, 2026 | blog
Media Training for Launches, Safety Alerts and Recalls In the pharmaceutical and life-sciences world, the story is rarely simple. A single product can involve years of research, multiple endpoints, nuanced eligibility criteria, complex safety data and strict...
by Hawkeye | Apr 3, 2026 | blog
Boards and executive teams are under more scrutiny than ever. A routine announcement can become a contentious headline in hours. A technical issue can turn into a reputational crisis before your comms team has finished drafting a holding statement. In that...
by Hawkeye | Mar 17, 2026 | blog
When a scientific story breaks — a new discovery, a fast-moving public health question, a climate-related event, or a technology leap — broadcasters need expert voices quickly. Universities and research institutes often find their scientists suddenly in demand, with...
by Hawkeye | Mar 6, 2026 | blog
For small and medium-sized businesses, marketing budgets can feel like a constant trade-off. Do you spend on paid search, social ads, sponsorships, print, events, or content? Every pound has to work hard, and it’s easy to assume meaningful coverage is reserved for...
by Hawkeye | Feb 13, 2026 | blog
When a major case hits the headlines, law firms are suddenly pulled out of the relative privacy of client meetings and into the harsh glare of public scrutiny. Cameras outside court, journalists calling for comment, social media picking apart every phrase – all of...
by Hawkeye | Feb 7, 2026 | blog
Cancellations, severe weather and strike action can turn a travel issue into a reputational crisis in minutes. For airlines, tour operators and tourism bodies, the first live interview often sets the tone for headlines, social clips and customer trust. When travellers...
