Authenticity – the “It factor”

Authenticity – the “It factor”

by | Sep 17, 2017 | blog

Boris has it, Trump has it, Corbyn has it, and May may have it…..but not everyone does.  The “it”is authenticity. Whether you’re delivering a speech or appearing on a TV interview – the audience needs to see the real you.  Your commitment, passion and enthusiasm come...
When is too many interviews?

When is too many interviews?

by | Aug 2, 2017 | blog

It does take guts to expose yourself to the ordeal of a media interview and it’s so much EASIER to hide behind a statement… Most of the time accepting media interviews is the best course of action. You demonstrate the human face of your organisation and take a role in...