by Hawkeye | Oct 5, 2023 | blog
Becoming a better media spokesperson requires a combination of effective communication skills, preparation, and confidence. There are practical ways to engage with the media such as seeking opportunities to tell your story and ensuring you understand the media...
by Hawkeye | Sep 5, 2023 | blog
Handling media interviews — be it on radio, television or online — has become an important part of running a business or organisation. The chance of facing negativity or pushback during these interviews is higher than ever and the exposure, because of social media and...
by Hawkeye | Aug 2, 2023 | blog
Both interviewees and interviewers need to make the most out of their limited time by ensuring effective communication and delivering valuable content to their audience. That’s one reason that pre-approved question areas are so popular. It can save time and cut down...
by Hawkeye | Jul 9, 2023 | blog
Whether you’re appearing live in front of an audience or it’s a recorded interview, appearances matter if you are a spokesperson for your business or organisation. The way you dress, style your hair and apply makeup should never be overlooked. They are powerful tools...
by Hawkeye | Jun 14, 2023 | blog
Podcasts are becoming increasingly popular. For businesses, they present a fantastic opportunity to showcase your expertise, connect with a broader audience and promote your brand. If you’re not used to it, appearing on a podcast can be a little daunting. Here we look...
by Hawkeye | May 13, 2023 | blog
How to Prepare for a Print Media Interview Print media has been, and continues to be, an important communication tool for businesses and organisations. Although it can be seen as a lesser tool than broadcast media, this is a mistake when it comes to planning your PR...