
Chartered Society of Physiotherapy
Requirements:
Hawkeye Media won a tender to provide ongoing media training for the CSP. Over the past two years, physiotherapists from around the UK have been trained to make their work understandable and compelling to a mainstream audience. This included important health messages in the aftermath of Covid. In addition, senior staff members have been trained to talk to the media about controversial topics ranging from a national shortage of physiotherapists, pay issues, strikes and the benefits of first contact physios.
The majority of training was conducted in our favourite central London broadcast studio and some online through Zoom.
Feedback
“Helen is an outstanding trainer, able to adapt to a range of needs, and the studio experience has always been of a very high standard.”
Jon Ryan, Head of Press and PR, Chartered Society of Physiotherapy