The Changing Face of Crisis Communications

The Changing Face of Crisis Communications

A crisis can take many forms and businesses need to be agile to cope with the changing landscape of communication. Just a few decades ago, a catastrophe such as a bad customer experience or IT crash would have taken a while to filter into general media. Today the...
How to Impress at Trade Press Interviews

How to Impress at Trade Press Interviews

The trade press plays an important role in many industries and sectors but is often overlooked when it comes to media interviews. However modern business owners will often have far more engagement on an ongoing basis with people who work for the trade press across a...
Are There Any Rules When It Comes to Crisis Communication?

Are There Any Rules When It Comes to Crisis Communication?

With the speed at which information travels in today’s modern world, what constitutes a crisis has changed and being able to respond in a timely manner as a business has become increasingly mission critical. It is not just major events such as data breaches or...